BLS Official Data · OEWS May 2025

Marketing Managers in Wisconsin

$145,300 / year · average (mean) annual wage
$69.86 per hour

▼ 18.3% below U.S. average34th of 48 states

Source: U.S. Bureau of Labor Statistics Dataset: OEWS May 2025 Published: May 2026 Coverage: All 50 States + DC
Average$145,300per year
Median$133,600per year
Hourly$69.86per hour
10th – 90th percentile$83,990 – $211,990per year

Marketing Managers Pay Range in Wisconsin

Pay distribution across experience levels

  • 10th Percentile — Entry Level$83,990
  • 25th Percentile — Junior$104,980
  • 50th Percentile — Median$133,600
  • 75th Percentile — Senior$176,080
  • 90th Percentile — Top Earners$211,990

Half of Marketing Managers in Wisconsin earn more than $133,600. The top 10% make $211,990 or more, while entry-level workers start around $83,990.

Marketing Managers in Wisconsin: Key Facts

Source: BLS OEWS May 2025

  • Wisconsin ranks 34th of 48 states for Marketing Managers pay, at $145,300 per year (18.3% below the U.S. average of $177,770).
  • 4,890 people work as Marketing Managers in Wisconsin — 1.2% of all U.S. Marketing Managers jobs.
  • Location quotient 0.65: Marketing Managers jobs are less concentrated in Wisconsin than in the U.S. overall.
  • Pay range: the lowest-paid 10% earn under $83,990; the top 10% earn over $211,990.
  • Hourly equivalent: $69.86 per hour (2,080 hours/year).
  • The highest-paying state is Massachusetts at $213,230.
  • Among management jobs in Wisconsin, Chief Executives pays the most ($252,660).

Marketing Managers Job Market in Wisconsin

Key factors affecting compensation

Wisconsin's key industries are Manufacturing, Healthcare, Agriculture, and its job market is rated moderate. Marketing Managers here earn $145,300 on average, placing the state 34th nationally.

With a cost-of-living index of 0.92 (U.S. = 1.00), a Wisconsin salary of $145,300 is roughly equivalent to $157,935 at the national average cost of living.

Compared with nearby states in the pay ranking, Idaho ($150,750), Arkansas ($148,230), Ohio ($147,400) are the closest alternatives for Marketing Managers weighing a move.

U.S. Bureau of Labor Statistics · Occupational Employment and Wage Statistics (OES) · May 2025

Related career salary benchmarks

Frequently Asked Questions

Common questions about this salary

What is the average Marketing Managers salary in Wisconsin?

The average Marketing Managers salary in Wisconsin is $145,300 per year (median $133,600), which is 18.3% below the national average of $177,770.

How does Wisconsin rank for Marketing Managers pay?

Wisconsin ranks 34th out of 48 states. The highest-paying state is Massachusetts ($213,230/yr).

How much do entry-level Marketing Managers make in Wisconsin?

The lowest-paid 10% of Marketing Managers in Wisconsin earn about $83,990 per year and the 25th percentile is $104,980.

How much do Marketing Managers make per hour in Wisconsin?

About $69.86 per hour, based on the $145,300 annual average and 2,080 working hours per year.

How many Marketing Managers work in Wisconsin?

BLS counts 4,890 Marketing Managers jobs in Wisconsin (OEWS May 2025).

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