📊 BLS Official Data · May 2025 Release

Market Research Analyst Salary in Wisconsin (2026)

Wisconsin · 8.0% below national average · High Demand

Average
$68,706
per year
Median
$62,772
per year
Hourly
$33.03
per hour
🏛️ Source: U.S. Bureau of Labor Statistics
📅 Dataset: OES May 2025
🔄 Published: May 2026
📍 Coverage: All 50 States + DC
📊
Salary Range & Percentiles
Pay distribution across experience levels
10th Percentile — Entry Level$40,008
25th Percentile — Junior$56,998
50th Percentile — Median$62,772
75th Percentile — Senior$95,227
90th Percentile — Top Earners$111,056
💡 Top-earning Market Research Analysts in Wisconsin make up to $111,056 per year. The job market in Wisconsin is rated moderate, with key industries including Manufacturing, Healthcare, Agriculture.
📈
Salary Growth Trend (2021–2026)
Six-year compensation trajectory
$53.3k
2021
$56.1k
2022
$59.0k
2023
$62.1k
2024
$65.3k
2025
$68.7k
2026
📈 Market Research Analyst salaries in Wisconsin have followed the national trend with 5.2% annual growth. The strong demand in Wisconsin's job market supports continued salary increases.
🗺️
Market Research Analyst Salary by City in Wisconsin
Geographic salary comparison
CityAvg Salaryvs NationalDemand
Milwaukee $63,897 -7.0% High
Madison $66,645 -3.0% High
🔍
Market Research Analyst Job Market in Wisconsin
Key factors affecting compensation

Wisconsin is home to a moderate job market for Market Research Analysts. The state's key industries — Manufacturing, Healthcare, Agriculture — generate significant demand for skilled professionals. At $68,706 per year, Wisconsin's Market Research Analyst salaries are 8.0% lower than the national average.

The cost of living in Wisconsin (index: 0.92) makes salaries stretch further than in higher-cost states. Entry-level professionals in Wisconsin can expect to earn $40,008–$56,998, while experienced Market Research Analysts can command $95,227–$111,056.

Looking ahead, the Market Research Analyst profession in Wisconsin is projected to grow at 5.2% annually. Major employers are actively hiring, and the state's investment in Manufacturing continues to drive new opportunities for qualified candidates.

🏛️ U.S. Bureau of Labor Statistics · Occupational Employment and Wage Statistics (OES) · May 2025
⚖️
Compare with Similar Jobs
Related career salary benchmarks
Frequently Asked Questions
Common questions about this salary
  • The average Market Research Analyst salary in Wisconsin is $68,706 per year in 2026, which is 8.0% below the national average of $74,680.
  • Major metro areas typically pay Market Research Analysts the highest wages in Wisconsin due to higher costs of living and competitive job markets.
  • Wisconsin has a moderate job market with major industries in Manufacturing, Healthcare, Agriculture. Opportunities exist in for Market Research Analyst employment.
  • At $68,706/year, Wisconsin Market Research Analyst salaries are 8.0% lower than the national average of $74,680/year.