Market Research Analysts Pay Range in California
Pay distribution across experience levels
- 10th Percentile — Entry Level$48,440
- 25th Percentile — Junior$65,290
- 50th Percentile — Median$94,700
- 75th Percentile — Senior$134,630
- 90th Percentile — Top Earners$181,600
Half of Market Research Analysts in California earn more than $94,700. The top 10% make $181,600 or more, while entry-level workers start around $48,440.
Market Research Analysts in California: Key Facts
Source: BLS OEWS May 2025
- California ranks 2nd of 51 states for Market Research Analysts pay, at $108,120 per year (20.8% above the U.S. average of $89,490).
- 119,070 people work as Market Research Analysts in California — 13.2% of all U.S. Market Research Analysts jobs.
- Location quotient 1.13: Market Research Analysts jobs are more concentrated in California than in the U.S. overall.
- Pay range: the lowest-paid 10% earn under $48,440; the top 10% earn over $181,600.
- Hourly equivalent: $51.98 per hour (2,080 hours/year).
- The highest-paying state is Massachusetts at $108,600.
- Among business jobs in California, Personal Financial Advisors pays the most ($170,070).
Market Research Analysts Job Market in California
Key factors affecting compensation
California's key industries are Technology, Entertainment, Agriculture, and its job market is rated very strong. Market Research Analysts here earn $108,120 on average, placing the state 2nd nationally.
With a cost-of-living index of 1.42 (U.S. = 1.00), a California salary of $108,120 is roughly equivalent to $76,141 at the national average cost of living.
Compared with nearby states in the pay ranking, Massachusetts ($108,600), Washington ($107,970), District of Columbia ($106,270) are the closest alternatives for Market Research Analysts weighing a move.
U.S. Bureau of Labor Statistics · Occupational Employment and Wage Statistics (OES) · May 2025
Other Business Jobs in California
Related career salary benchmarks
- Personal Financial Advisors $170,070/yr California +57.3% vs this role
- Financial and Investment Analysts $125,070/yr California +15.7% vs this role
- Project Management Specialists $124,430/yr California +15.1% vs this role
- Financial Examiners $118,710/yr California +9.8% vs this role
- Management Analysts $115,720/yr California +7.0% vs this role
- Credit Analysts $113,670/yr California +5.1% vs this role
- Budget Analysts $105,890/yr California 2.1% vs this role
- Accountants and Auditors $103,760/yr California 4.0% vs this role
Frequently Asked Questions
Common questions about this salary
What is the average Market Research Analysts salary in California?
The average Market Research Analysts salary in California is $108,120 per year (median $94,700), which is 20.8% above the national average of $89,490.
How does California rank for Market Research Analysts pay?
California ranks 2nd out of 51 states. The highest-paying state is Massachusetts ($108,600/yr).
How much do entry-level Market Research Analysts make in California?
The lowest-paid 10% of Market Research Analysts in California earn about $48,440 per year and the 25th percentile is $65,290.
How much do Market Research Analysts make per hour in California?
About $51.98 per hour, based on the $108,120 annual average and 2,080 working hours per year.
How many Market Research Analysts work in California?
BLS counts 119,070 Market Research Analysts jobs in California (OEWS May 2025).
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